Why is there a burning need for the FacyLift in the market?
(i.e. What Problem I am solving with the FacyLift, F.L.)
Cosmetic surgical procedures: over 1.6 million procedures in 2011
$6,200 million ($6.2 billion) spent on surgical procedures
Facelift 116,000 (91% Female)
Forehead Lift 28,000 (89% Female)
Eyelid Surgery 147,540 (85% Female)
2011 2010 2009 1997
Facelift 116,000 127,000 94,000 99,000
Forehead Lift 28,000 26,000 31,000 55,000
Eyelid Surgery 147,540 152,000 150,000 159,000
TOTAL 291,000 305,000 275,000 313,000
The FacyLift addresses and solves these 3 main reasons for surgery. Yet, this new idea substitutes the traditional procedure by turning it into an outpatient or ambulatory surgery, and does not require an overnight hospital stay.
Most of these procedures are being requested w/o any marketing or advertising efforts!!!
Additionally, 90% of surgical procedures are conducted on women, the prime target of the F.L. But, we also have a huge and untapped market segment: men 45-64 yrs-old –in their prime and competitive- who are looking for ways to remain looking young.
the FacyLift, the Instant Face Lifter